Mobile apps are trending in the market and will continue to be famous for the next few years. People now prefer to use a mobile app instead of login to the website of the business. Personally visiting the stores is the last option.
While this led to many businesses releasing mobile apps, not all of them very successful. Some apps hardly worked. Some even refused to open for the customers to use them. This led to customers being highly dissatisfied by the business. They began moving away to other businesses with better services.
A badly designed and developed app can cause more trouble than not having an app to represent the business. Enterprises need to take time, create a comprehensive plan, decide their budget, do their research, and then get started on developing the app.
The business must hire the services of experienced and skilled developers to take up the job. Instead of relying on in-house talent, businesses should contact the top companies that provide services for App Development in Dubai. The companies have teams of developers working on various mobile applications and have access to the latest tools and platforms.
The following are some of the aspects a mobile app should have that will enhance user experience and make customers happy.
- What Does the App Do?
What is the main purpose of creating the app? This depends on the type of business an enterprise owns. Customers would know what the app is about. But, what about new users who download the app? The first thing an app should do is to show users what it does and how they can use it.
- Fast Loading
Even though users have access to a 4G internet network, an app that is too full of details will take time to load. Imagine how it would be if the users have a bad network. Fast-loading apps are naturally preferred by users. There are many ways to track the page loading times and reduce it further.
- Easy Account Creation
Existing customers should be given an option to sync their accounts (website and mobile app) so that they don’t have to enter the same details again. New users will have to create an account, but make sure the process is easy. Ask only for the basic required information during the initial stages. The other details can be filled later on as and when required.
- Avoid Complicated Navigations
Whether it is a website or a mobile app, nothing annoys users more than complicated navigations. When they can’t understand which button takes them to which page, they will get frustrated and delete the app. Remember, not all users are going to be tech-savvy. Keep it simple.
- Use Infographics Instead of Heavy Text
If the app has to give instructions about something, don’t add pages of text. Reading as much on a mobile screen is not easy for everyone. Replace text with infographics. Use images and one-line instructions to guide users.
- The Buttons and Checkboxes Should Not be Too Small
This is a big headache for many people. The buttons and checkboxes are so small, they end up touching a different option instead of the one they want. It’s good to have a page zoom option to magnify the icons, but it’s even better to have the buttons in a bigger size.
- Easy to Read Font and Text Size
Artistic fonts are lovely. But can it read on a mobile screen? Is the text size too big or too small? Pick a font that can be read by all kinds of users. Try and provide an option that allows them to change the font and text size to something they are comfortable with.
- The User Interface Should Match the Website
If you already have a website, make sure the user interface of the app is similar to that of the website. Users should immediately connect the layout and design with the brand. Brand recognition is essential if the enterprise wants to increase its visibility in the digital market.
- More than One Theme to Choose From
Dark themes are being preferred by users as the color scheming is easy on the eyes at night. Make sure the app offers customers to choose between two or more themes that make using the app a novel experience. The companies that provide App Development in Dubai will create a perfect dark theme that is soft and soothing on the eyes.
Even though the app development companies will guide the businesses to make better decisions in choosing the features for the app, the ultimate choice lies with the business. Being aware of what customers like and don’t like will help enterprises in getting the perfect app developed for the business.
