Blogging is one of the most effective ways of growing your business in the digital market. It serves as a good source of content for your audience and builds their interest in your company. As a result, there are better customer relations, alongside a strong online brand presence. However, blogs aren’t just useful for businesses. Blogging is something that anyone can do, regardless of their occupations. Not only can you monetize your blog and earn a decent amount of money, but you can also keep it as a hobby. So, it’s safe to say that blogging generates desirable ROI. However, many people struggle with creating a blog and keeping it running. So, to help you build the perfect blogging website, here are the steps you’ll need to follow.
1. Use Stats
It’s essential to keep yourself updated with the current statistics when it comes to websites and blogs. These statistics encompass all aspects of a blog, such as its content, marketing strategies, and growth. For example, you can know what kind of content is most popular and how much to write per day. This kind of information can help you carve out the perfect blog that will grow for years to come. It will help you create effective blogging strategies that will put you at the forefront of search engine result pages (SERPs). Furthermore, you will not have to waste time and effort creating useless strategies, as you’ll know what to do by looking at the stats. More importantly, you will also gain a competitive edge over those who don’t use statistics.
However, it’s important to note that you’ll need to take help from the data and statistics. Many sources are not authentic and do not provide reliable info. Using such statistics can ruin your blog, leading to a failure in keeping it running. So, look for research-based stats and study results while developing your website. Furthermore, it’s also best to find a source that covers many aspects of a blog. When you look at the general blogging statistics, you will see that around 409 million viewers browse 20 billion pages every month.
Not only this, stats for travel blogging, guest blogging, traffic, and stats; play a significant part while we aim to create a healthy blog.
2. Choose Your Blog Name And Get It Online
To start building your blog, you’ll need a name to represent it first. This name is also known as a domain name or a URL. You can base this name on anything you desire; for example, it could be your name or business name. However, when choosing a blog name, it’s essential to make an attractive one for your audience.
It’s also a good idea to pick a name that gives a hint about the blog. However, ensure that the name you choose is unique; otherwise, you won’t be able to work it out.
Once you’ve chosen your blog’s name, it’s time to take your blog online. For this purpose, you’ll need two things, a blog host and blogging software, that typically come together. However, you’ll need to make sure that the blog host you choose offers good services. So, research different blog hosts to find the best one. While researching, you should check if the blog host provides good customer service, reasonable prices, free domain names, and reliability. Once you’ve chosen your blog host, you move forward by selecting your hosting plan and entering your domain name. Lastly, you can create your blogging account and become a blogger.
3. Add WordPress
As mentioned earlier, you’ll need blogging software coupled with hosting to get your blog online. WordPress suits best for this purpose and is a popularly used software for blogging. Likely, your blog hosting software will automatically install this; however, you can install WordPress manually. Once you’ve installed it, you can click on “Start Building” and start building your new blog.
If you don’t have any coding and design expertise, then there’s nothing to worry about, as you can easily design your blog with the help of themes. For this purpose, you can purchase the available ones from different websites and download them. Then you can go to your WordPress dashboard and go to the themes option located in “appearance.” From here, you can upload your theme and click on install, activating it in the end. Furthermore, to complete building your blog, you can add plugins through your WordPress dashboard, helping you track your blog statistics.
4. Finishing Touches
Once you’ve built your blog, there are still a few worth discussing things that you’ll need to add. To add content to your blog, you’ll need to create many different pages, such as an about page, contact page, and home page. Doing so will help you organize your blog and allow viewers to navigate easily.
You can add a logo for your website by purchasing one or creating one yourself. It will brand your blog, making it more unique. You can also add images to make your blog look better. More importantly, you can also add social media features, such as sharing and commenting, which will make your blog more interactive. However, such features are not necessary to add.
5. Create Engaging Content
Content is what keeps your blog running, as 77% of internet users read blog posts. So, once you’ve completed making your blog, it’s time to start publishing trendy content so that your hard-earned audience doesn’t switch to any other website. The best way to start doing so is by finding out who your target audience is. You will then focus specifically on the most interested people in the type of content you write. Furthermore, it’s essential to do good research to find popular topics to write on. It’s also a good idea to make your blog posts contain 2000+ words, as they are more likely to be successful than short posts. Longer posts will also allow you to use more SEO strategies such as keywords and consequently gain more traffic.
Conclusion
With the increasing popularity of blogs and the digital market, it’s a smart choice to create your blog. Not only is it beneficial for businesses, but it is also great for anyone looking for a hobby and a good source of income. You will need to put in some effort and invest time; however, the results will be far more worth the efforts. Another good news is that you can use these steps to make your perfect blog effortlessly.
